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"Don't be afraid to take a big
step. You can't cross a chasm in two small jumps." - David Lloyd George
Direct Information Pvt Ltd (doing business as
Directi) is a privately held company founded in 1998. The company focus centers
around commoditising Volume based web services such as Domain Registration, Web
Hosting, Content Management etc and selling these Products/Services through
Resellers to Customers worldwide. Through a growing Reseller network of over 34,200
Resellers, we serve a customer base in over 236 countries. With a 200% monthly
growth, we have the most comprehensive suite of Web Automation tools. Our
Service Portfolio includes Domain Name Registration, Payment Gateway Services,
Web Hosting, Colocation, Digital Certificates, Managed DNS Services, Domain
Forwarding, Mail Solutions and various other services.
Directi currently operates a worldclass team of technical architects churning
out some of the most path-breaking software in the world of Web Hosting
Automation and Web Provisioning. Through our efficient Network of Directi
Resellers and our online automated Support processes we offer the most
comprehensive solution to enable your Online Presence.
Achievements
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Directi is a fully operational ICANN
Accredited Registrar. There are only 179 Accredited Registrars worldwide, of
which only 90+ are operational.
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Directi has a customer base of over 692,300
Customers, growing at the rate of thousands of Customers every month
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Directi is the largest Web Hosting provider in
South East Asia
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Directi is a pioneer and Market Leader in Web
Hosting Automation Services
Beliefs
There are certain fundamental beliefs that guide all our Products, Services and
Technology decisions -
Open Source Software:
Directi is a strong supporter of the Opensource community, OpenSource Software
and Opensource Fundamentals. A large portion of our software work is either Open
Source, or derives from/extends existing Open Source software. Our work culture
and methodology largely derives from Project Management principles and
philosophies of the Open Source community
Last Mile Control:
We firmly believe in offering maximum control to the last mile. All our Product
and Services have been designed with extremely easy-to-use web based interfaces
that allow the Customer complete control over his account. This minimises
Support and Servicing costs associated with any Web Service
Reseller Co-Branding/Partnering:
Our core competence is managing Technology. We intend to stick by our
competence. Early on we realised and focussed on building Volume-based web
services that can be used by all and sundry. We also very clearly understood
that with the kind of global potential that our services had it is best to sell
these services through Resellers who could take care of Local/Last mile Support,
Billing, Client Servicing, allowing us to focus on our Core Competence -
BUILDING GREAT TECHNOLOGY. Most of our Product offerings have lucrative Reseller
volume pricing as well as a fully functional API to allow complete customisation
and integration.
Complete Automation:
While companies have internal staff that handles what they call an Automation
Drive, every individual of Directi is always on what we like to think of as
AUTOMATION OVERDRIVE. We firmly believe in automating every repeatable process.
Be it internal processes, or our Products. Minimising Manual intervention maybe
a division in another company, at Directi - its Corporate Culture.
Proactivity:
"Our behaviour is a function of our decisions and not our conditions." We
function by bringing about improvement on a continuous basis as an internal
initiative and not just as a response to external influence. Internal feedback
cycles and automation drives ensure that we always have something new to
announce on a regular basis. Proactivity is so imbibed into our culture that it
allows us to maintain an exponential growth rate and keeps us ahead of our
competitors at all times.
Product Portfoliio
We have a vast product portfolio. We offer Domain Name Registration of a large
number of gTLDs (.com, .net, .org, .biz, .info) and ccTLDs (.tv, .cc, .nu, .bz).
We offer 128 bit Digital Certificates of Verisign and Thawte at wholesale
prices. We offer Web Hosting solutions, Dedicated Server Hosting, Colocation
plans. We have a tie-up with various Datacenters around the world and have over
90 operational Servers colocated in these datacenters. We also have our own
Payment Gateway, which is the only one of its kind in the country to offer
Master Merchant Payment Gateway solutions for websites. Our payment gateway
solution allows any website to start accepting online payments from their
website for Products/Services without requiring any technical knowledge or high
investment. Our integration process has been heralded as one of the easiest in
the country. Clients such as Benzer, Charagh Din, Ultra Video, Procter & Gamble,
Rahejas, NASSCOM, TIE, iBaya, Oyzterbay, Roopam, Benzer etc use our services for
their web enablement.
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